RESERVE YOURS
We're building the first run by hand, in real numbers. Tell us what you'd wear and we'll cut it. The first 25 hoodies, 40 tees and 16 long sleeves are held as reserved. Everything after that goes on the waitlist — still counted, still made, just after the reserved run.
LIVE IT ALL THE WAY
Three kids from San Diego — Beau, Preston and Kealan — who skated, surfed, fished, rode bikes, snowboarded, partied hard and never left each others side. Parties on Wednesdays, nights that ended somewhere nobody planned. More than anything they created memories, and, times of remembrance. They squeezed every last drop out of every moment they could, only because they were all in, in the now.
We lost Preston in 2023 and Kealan in 2025. GOB is the physical proof it was all real. It's not a fashion statement — it's a reminder to be fully in the present, to embrace the imperfect years, and to live life all the way, while you've got it.
Read the full story →Click to select · double-click or hit View to see it up close
You can hold up to 3 pieces
This puts you on the 1st Drop list — one email from newsletter@goodoleboys.clothing the moment we go live, with your early-access details. It's separate from the regular GOB newsletter, and you can unsubscribe with one tap.
Reservations are account-only. Hit the button below and we'll take you to account creation — the 3-day window after launch is locked to reservation holders who sign in. Already have an account?